World renowned author Neil Gaimon has championed this neat Halloween initiative, which aims to foster reading among all ages.
Click on the link above, or watch the video below, to find out all the scary details. Note that "Extras" section has helpful horror reading suggestions by age group.
“I’m going to adopt this as a Halloween habit and I hope you will too. It ain’t easy to start a new holiday tradition on short notice — we might have to take a couple years to build this one up — but I think it’s worth doing.”
– Joe Hill