Monetizing Mommyhood and a Soundbite from Me

Back in October, some of you will remember I went to Blissdom Canada, thanks to Annie Urban offering me her ticket after she was asked to speak. I had the chance to while I was there, to speak with CBC’s Ira Basen about my blog, sponsorships, and working with brands. It was a cool conversation that happened as I was with Mom Central Canada applying to be on the expanded Fisher Price Mom Panel. He even got my pitch to Fisher Price on tape. I did not get selected to be a Fisher Price Mom, after all I am not the mom of a small one, but I am a ECE of many years, and many young moms do ask me what brands I use.

Well to sum it up you can tune in this Sunday to CBC Radio’s The Sunday Edition to see how it all turned out. Here’s the aperçue from the Sunday Edition web site:

There are four million mommy bloggers in North America, women sharing with other women the trials and tribulations of bringing up babies and making more and more money at the same time.

In the past decade, social media for mommies has gone from a nurturing, supportive, chat-across-the-back-fence virtual village to a massive marketing vehicle for everyone from toy companies to the makers of minivans.

On the CBC site there is even a brief promo. Thanks to Judy Gombita on Google+, here’s a list of some of the others featured in the documentary:

PhD In Parenting – Annie Urban http://www.phdinparenting.com/
5 Minutes for Mom – Janice Croze http://www.5minutesformom.com/
Common Cents Mom – Hollie Pollard http://commoncentsmom.com/
Crib Chronicles – Bonnie Stewart http://cribchronicles.com/
Mom Central Canada – Cora Brady http://www.momcentralcanada.com/
Fisher Price play panel http://www.fisherpriceplay.ca/moms/
Child’s Play Communications –Stephanie Azzarone http://childsplaypr.com/

When I saw the list of bloggers that were interviewed I am the small blog in the mix, these other women are among the goddesses of blogging Canada and if you want a new blog to read I recommend any of them and all of them.

Now the show is scheduled to start at 9:13 all depending on what is going on in the news world. So tune in and see what is said about mom and blogging and advertising. You can even stream it online.