Physicians Formula ABC cushion

The final new Physicians Formula product of the week is the famous Mineral Wear Talc-free All-in-one ABC (Airbrushing, Blurring and Correcting) cushion foundation.

If you have not tried a cushion foundation before, it is basically a liquid foundation submerged in a sponge, housed inside a compact with a separate tray holding the puff applicator. A popular trend started in Asia.

This ABC cushion foundation claims to have a lightweight formula with complexion enhancing minerals, soothing plant extracts, smoothing antioxidants and skin nourishing vitamins to correct imperfections, blur fine lines and pores with an airbrushed luminous finish.

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Important note: The SPF50 indication is left off the Canadian packaging due to FDA regulation differences but the brand confirmed the formula remains exactly the same.

The gorgeous packaging deserves an A+, but the formula leaves me a bit puzzled.

Said to have light to medium coverage, this foundation performs like a sheer BB cream on me at best, even with a dense foundation brush, while blending not as smoothly as most BB creams, including the #InstaReady BB cream I reviewed yesterday. Because of this, I hardly notice any blurring effects. The finish is natural, but without the coverage, it is not a stand-alone product for me.

Also, after about 2 weeks of use, I noticed less product came on to the brush with normal pressure. I am aware that the compact only holds about half the amount of product in a regular liquid foundation, but with this speed, it might run out too fast.

Shade wise, Light/ Medium in this foundation (left) is a little light on me, again swatched next to L’Oreal True Match Lumi cushion foundation in N3.5 Classic Buff for comparison.

Overall, if you are a collector, get this one for a nice display piece. If you prefer sheer coverage, go for the #InstaReady BB cream linked above. If you need coverage, they are probably both misses.

This foundation is paraben, gluten, fragrance and cruelty free, 0.47oz/ 14ml, regularly $21.50, with $9 rebate. Also available in Light and Medium.

Physicians Formula #InstaReady BB

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