The Battle Of The URL Shortners Gets.. Shorter

It seems every day there’s a new company out there providing short URL services, primarily for users of Twitter.  One of the top companies, bit.ly has just released an even shorter service, called j.mp.  Kind of looks like bit.ly, just a different name on the face.

At some point it’s all going to be moot, we’ll just click on an image of some sort of salamander or something.  But until then, there’s j.mp.